Sproutt is a brand new type of life insurance coverage firm that rewards folks that handle their lives with the perfect buyer shopping for expertise and highest worth relating to obtainable protection and charges. Based mostly on Sproutt’s High quality of Life Index, which makes use of life-style information to raised classify prospects’ well being and life-style, qualifying prospects should buy life insurance coverage utterly on-line and with no medical exams.
- Handle Sproutt’s conventional advertising and marketing channel, growing partnerships and unsolicited mail applications to generate site visitors for our direct-to-consumer channel.
- Conduct market analysis to seek out solutions about shopper necessities, habits and tendencies for all times insurance coverage
- Brainstorm and develop concepts for inventive advertising and marketing campaigns
- Help in outbound or inbound advertising and marketing actions by demonstrating experience in numerous areas (content material improvement and optimization, promoting, occasions planning, and so forth.)
- Liaise with exterior distributors/carriers to execute promotional occasions and campaigns
- Help in analyzing advertising and marketing information (marketing campaign outcomes, conversion charges, site visitors, and so forth.) to assist form future advertising and marketing methods
- Undertake particular person duties of a advertising and marketing plan as assigned
- Confirmed expertise as advertising and marketing supervisor, specialist or comparable function
- Thorough understanding of promoting parts (together with conventional and digital advertising and marketing equivalent to website positioning/Social media and so forth.) and market analysis strategies
- Demonstrable expertise in advertising and marketing information analytics and instruments
- Stable laptop expertise, together with MS Workplace, advertising and marketing software program (Adobe Artistic Suite & CRM), and purposes (Internet analytics, Google Adwords and so forth.)
- Information of HTML, CSS, and net improvement instruments (e.g. Dreamweaver) desired
- Nicely-organized and detail-oriented
- Distinctive communication and writing expertise
- Industrial consciousness partnered with a inventive thoughts
- BSc/BA in advertising and marketing, communications, or equal work expertise
- Expertise within the life insurance coverage vertical
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